Superior Glide (“we,” “us,” or “our”) is committed to protecting the privacy of our customers and visitors to our website located at superiorglide.com (“Site”). This Privacy Policy describes the types of information we collect from and about you when you visit the Site, how we use that information, and the choices you have associated with your information.
Information We Collect
We collect several different types of information for various purposes to improve our services and your experience on the Site.
- Information you provide directly to us:
- Personal Information: When you create an account, place an order, subscribe to our newsletter, or contact us, you may provide us with certain personal information, such as your name, email address, shipping address, billing address, phone number, and payment information.
- Information collected automatically:
- Log Data: We collect information that your browser automatically sends whenever you visit the Site. This information may include your computer’s Internet Protocol (IP) address, browser type, operating system, the pages or products you viewed, referral URLs, date and time of your visit, and other statistics.
- Device Information: We may collect information about the device you use to access the Site, such as the type of device, device model, operating system, unique device identifiers, and mobile network information.
- Cookies and other tracking technologies: We may use various cookies and other tracking technologies to collect information about your activities, browsing habits, and interactions with the Site. This information may be used to personalize your experience, improve the Site, and track marketing campaigns.
Use of Information
We use the information we collect for various purposes, including:
- To process your orders and fulfill your requests.
- To provide customer service and support.
- To personalize your experience on the Site.
- To send you promotional emails and marketing communications (with your consent).
- To improve the Site and our services.
- To analyze trends and statistics.
- To comply with legal and regulatory requirements.
Sharing of Information
We may share your information with third-party service providers who help us operate the Site and conduct our business, such as payment processors, shipping companies, marketing agencies, and data analytics providers. These third-party service providers are obligated to use your information solely to perform services on our behalf and in accordance with this Privacy Policy.
We may also disclose your information if required to do so by law, in response to a subpoena or court order, or to investigate or prevent possible fraud or other illegal activities.
Your Choices
You have several choices regarding your information:
- You can choose not to provide certain information, but this may limit your ability to use certain features of the Site.
- You can opt out of receiving marketing emails from us by following the unsubscribe instructions in those emails.
- You can manage your cookie preferences by adjusting your browser settings.
Data Security
We take reasonable steps to protect the information you provide to us from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no Internet transmission or electronic storage is ever completely secure. We cannot guarantee the security of your information.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.
- Order Information: We retain order information, including shipping and billing addresses, for a period of 7-years to comply with tax and accounting requirements.
- Account Information: If you create an account on our Site, we may retain your account information, such as your name, email address, and order history, for as long as your account is active or as needed to provide you with customer service.
- Marketing Communications: We retain information related to your marketing preferences, such as email subscriptions, for as long as you remain subscribed. You can unsubscribe from marketing communications at any time.
- Log Data and Device Information: We may retain log data and device information for a limited period, such as 30 days, for purposes such as security analysis and troubleshooting.
We may retain some information in de-identified or aggregated form for analytical purposes.
Legal Basis for Processing Data
We rely on the following legal bases to collect and process your personal information:
- Performance of a Contract: We process your personal information to fulfill our contractual obligations to you, such as processing your orders, delivering products, and providing customer support.
- Legitimate Interests: We process your personal information for our legitimate business interests, such as:
- Improving our website and services.
- Providing customer support and resolving issues.
- Protecting against fraud and other security threats.
- Analyzing website traffic and user behavior to improve our marketing efforts.
- Consent: We may process your personal information for certain purposes, such as sending you marketing communications, based on your consent. You can withdraw your consent at any time.
- Compliance with Legal Obligations: We may process your personal information to comply with applicable laws and regulations, such as tax laws and anti-money laundering regulations.
Children’s Privacy
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and you believe your child has provided us with personal information, please contact us. We will take steps to remove the information from our systems.
International Transfers
Your information may be transferred to and processed in countries other than your own, where data protection laws may be different from those in your country. By using the Site, you consent to the transfer of your information to these countries.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes to this Privacy Policy on the Site. You are advised to review this Privacy Policy periodically for any changes.
Contact Us
If you have any questions about this Privacy Policy, please get in touch with us:
- By email: support@superiorglide.com
- By telephone: +1 (407) 347-3219
Effective Date
This Privacy Policy is effective as of January 1, 2026.
